Arvora
Sustainable Packaging Brand Creation
This project began as a redesign of a car air freshener, quickly evolving into the creation of Arvora. This modern, eco-conscious fragrance brand blends elegance with sustainability. Inspired by transformation and renewal, the brand reflects the beauty of nature and the brilliance within each individual. Through careful research and design exploration, I developed a name, color palette, scent profiles, and packaging that feel luxurious and approachable. With a focus on sustainability, Arvora utilizes micro-encapsulation technology for longer-lasting scents and eco-friendly materials to reduce waste. The outcome is a thoughtfully crafted product line that offers more than a fragrance. It delivers moments of connection, self-expression, and responsible indulgence.
ABOUT THE BRAND
At Arvora, we believe that every individual carries a radiant light within. It is an inner brilliance that deserves to shine and be shared with the world. Inspired by the first rays of dawn, Arvora embodies transformation, elegance, and renewal, offering fragrance experiences that are more than just scents. They are expressions of identity, moments of connection, and reminders of the beauty within and around us.
Born from the idea that luxury should be accessible and responsible, Arvora caters to the modern individual who seeks vibrant self-expression while remaining mindful of their environmental impact. Our products are designed with innovation, artistry, and eco-conscious living. Using advanced micro-encapsulation technology, our fragrances offer longer-lasting and controlled scent release, enhancing your experience while minimizing waste.
Each element of Arvora is thoughtfully crafted, from our refillable and biodegradable packaging to our dedication to sustainability. By choosing Arvora, you're not simply indulging in a luxurious scent; you're joining a community committed to authenticity, creativity, and a brighter, more sustainable future. Ideal for use in drawers, closets, luggage, or as wall decor, Arvora is where luxury meets responsibility, creating a lasting impact on both your senses and the planet.
Black and White Logo
BRAND IN USE
COLORS
Hibiscus Wine
#892062
46 100 33 13
Rose Blossom
#D4186E
13 100 30 0
Coral Sands
#F9B0A3
0 29 35 2
Bitter Lava
#F36F63
0 55 59 5
Ocean Depth
#1D4385
78 49 0 48
Lagoon Blue
#19A3DD
89 27 0 13
Robbins Egg Blue
#33BFC3
74 3 0 23
Palm Leaf Green
#6CBF5A
43 0 53 25
Sunlit Shore
#F2EE80
0 2 48 5
Golden Sunlight
#FFCD05
0 20 98 0
Golden Papaya
#FEC779
0 22 53 0
Volcanic Fire
#B73132
0 73 73 28
Burning Flame
#CF2027
0 85 82 19
Lava’s Flow
#F15D22
0 62 85 5
Logo Inspiration
Process: On the first day of the project, I received a car air freshener as my chosen item to redesign. Excited and full of energy, I immediately began sketching and exploring various icons and symbols that could represent the brand. However, nothing seemed quite to capture the essence I was aiming for. It wasn’t until I shifted the vision toward a more high-end, elegant direction that I could have a breakthrough. I realized that the brand’s name itself could be the logo.
With this new clarity, I began experimenting with different names, diving deep into research to find something that resonated with the brand's essence. When I landed on the name ‘Arvora,’ everything started to fall into place. The project began to flow more smoothly, and the vision became much more apparent.
From there, I focused on refining the color palette, scent profiles, sustainable practices, and package design. Each element was carefully chosen to align with the brand's mission of offering luxury that’s accessible, responsible, and eco-conscious. After months of work, I am thrilled with the outcome. Arvora represents a blend of beauty, innovation, and sustainability, and I’m proud of how the design came together to reflect that vision.
